OVERVIEW OF THE COMPANY
Fox News ChannelFOX News Channel is a 24-hour all-encompassing news service delivering breaking news as well as political and business news.
FOX News finished 2018 as the most-watched basic cable network for the third consecutive year in both primetime and total day among total viewers, and has held its number one national cable news channel status for 68 consecutive quarters.
FNC is available in nearly 90 million homes and dominates the cable news landscape, routinely notching the top ten programs in the genre.
We are looking for an experienced Digital Analyst to focus on reporting and advanced analytics for Fox News & Fox Business.
As the Digital Analyst, you work with operational stakeholders to provide deep analysis to accelerate audience and profit growth.
You must hold accuracy to the highest standard. You are required to think critically to help drive strategic decision-making through detailed analysis, insights, statistical models and reporting on key performance indicators (KPIs).
You apply expertise through data mining to derive insights and data presentation to communicate insights to decision makers.
As the Digital Analyst, you are the primary partner for Fox News & Fox Business digital stakeholders to understand performance of the platform.
When a metric is ahead or behind expectations, you focus on ways to drive actionable insights to help identify areas of opportunity or amplify success.
Senior Analyst level is dependent on experience.
A SNAPSHOT OF YOUR RESPONSIBILITIES
Develop analyses that surface trends and performance gaps for our Fox News & Fox Business digital businesses
Partner with operational stakeholders to understand their business goals in order to align analytics and reporting focus
Identify cohorts and trends for how users are engaging with our digital content across platforms, devices, topics, etc.
Analyze productivity analytics to uncover opportunities and areas to streamline
Use data modeling techniques and tools to analyze large databases and complex data sets to derive insights and predictive analytics
Understand data governance and implement best practices in data management to ensure data integrity is upheld
Work closely with database engineering team to enhance data collection and identify new data sets that can be queried and utilized in future reporting
Assist staff with database queries, statistical analysis and institute streamlined data reporting best practices
Help structure A / B and multivariate tests, ensuring the structure and tracking methodology is sound in order to product meaningful insights and success measurements.
Collaborate with key stakeholders across the business including Executives, Digital Ad Sales, Finance, PR, Marketing, Editorial, Product & Technology
WHAT YOU WILL NEED
Degree in : Business Analytics; Statistics; Mathematics; Economics; Business; Computer Science
3-5 years' experience in digital analytics, preferably with experience in a fast-paced media or entertainment environment.
Experience with advanced and predictive analytics in a digital environment are desired.
Advanced knowledge of database applications / management, SQL and / or SAS
Great communication skills paired with a passion for building strong relationships with colleagues and stakeholders
Effective interpersonal skills with the ability to work across multiple groups and levels in organization
Strong team player and communicator - able to remain productive and focused in a team-oriented, fast-paced, highly-matrixed environment.
Positive attitude, people-oriented, and energetic attitude with an entrepreneurial spirit
Advanced knowledge of MS Excel functions, formulas, VLOOKUP function and pivot tables is required
Experience with translating 1st & 3rd party data such as Nielsen, ComScore, Adobe Analytics, Optimizely, social analytics etc.
Experience with data visualization tools (Looker, Tableau) is a must
Proven ability to construct AB / Multivariate (MVT) Testing approach from hypothesis generation through data gathering and conclusions