Job Description : Key responsibilities :
Key responsibilities :
The Senior Content Curator is responsible for identifying the most compelling financial trends and stories for daily publishing to internal and external clients.
The materials will be presented via our digital media channels for web, desktop, tablet and mobile platforms, and requires experience in digital campaign management, identification of client interaction trends / behavior to develop strategies for best positioning of content and drive engagement.
This role will partner closely with our award winning, premier Research Analyst team, collaborating with internal marketing partners to interpret and select the most important financial headlines and present in a way that is engaging, appealing, and interactive for stakeholders.
Success in this role will be measured by notable increase in readership as well as demand / access for more BofA content and contact with Research Analysts, as well as stronger brand recognition.
Skills, Qualifications and Capabilities :
MBA is a distinctive plus