FinTech Product Marketer, Financial Crime and Compliance Solutions-19000WU8
FinTechProduct Marketer, Financial Crime and Compliance Solutions
OracleFinancial Services Global Business Unit, the Oracle Industry vertical dedicatedto the financial Services Industry is seeking an Outbound Product MarketingLead with a strong focus on Financial Crime and Compliance applicationsincluding AML and Fraud Detection. The outbound product marketing lead will be a solution marketer,who will lead the go-to-market strategy for our market leading Financial Crimeand Compliance The individual will own and drive the product messaging, createa content strategy across the buyer lifecycle, work with senior leadershipacross engineering, solution consulting and sales socialize the strategy. The Outbound Product Marketing will lead content creation, workwith the content team and digital marketing to drive response fromthe market. Responsibilities Use experience, market research, segment and product knowledgeto create market message and storyboard for our corporate banking solutionsuite. Own, evangelize and update this message and storyboard. Work with product, sales and solution consulting to validate,verify message. Be a custodian of the message to the market. Create a marketing strategy led by digital that address thebuyer’s lifecycle. Brief and provide oversight and track execution with contentmarketing team, digital marketing team, public relations and sales teams. Track success of marketing strategy execution provide coursechange if needed. Think out of the box in each responsibility to drive competitiveadvantage and differentiation Lead community engagements as required including such asFinTechs engagements, Industry Engagement, speaking opportunities. Aspire to be a thought leader on your own in the segment or theindustry. Proactive on social media and as a conference speaker.
Experience,Qualifications and Technical Knowledge Experience in the field of Financial Crime and Compliance, withthe ability to think and execute like a marketer. A broad Financial Services orFinTech Marketer with knowledge of Financial Crime applications will also beconsidered Strategic thinking, incorporating market insight, competitiveanalysis. Experience in working across the matrix of product, sales andsenior management Ability to lead cross functional teams towards a commonobjective Proven history in successful product marketing scenarios -product launches, market expansion initiatives, go-to-market campaigns. Experience in SaaS Applications Marketing will be an addedadvantage